Consumer Product

Incentivized Dingle-Doos have long awaited their time in the sun, enduring hardships inconceivable to the average consumer product. The first problem presented itself when the naming committee notoriously skipped their meeting and all mysteriously disappeared, never to be seen again. It’s odd when seven people all simultaneously vanish off the face of the planet–their only earthly connection a superficial marketing gig–as though they’d all played hooky to go out on a spontaneous committee-planned ice fishing trip, subsequently sinking beneath the ice due to the sheer quantity of seething boredom localized within a single shanty. But nah, they all individually had bizarre tragedies befall them just in time to miss the fateful meeting that would undoubtedly lead a promising product prospect down the road to obscurity. The money people, being the beancounters that they are, decided it would be best to stick the interns with the project while they frantically worked up ways to acquire new creatives as cheaply as possible. And thus they landed at Incentivized Dingle-Doos, apparently satisfied with the subpar effort. What did this poor amenity of modern life ever do to these people–these SCABS?! Nothing! That’s at least what the shareholders thought when their stock prices plummeted over the successive fiscal quarter.


Author: Aidan Badinger I am a poet. I write poems. Titles and subjects and subsequent readership are all part of one fragmented figment of our universe, and it's nice that we take it so seriously. Hopefully the craft remains and grows stronger for our children.

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